Family and friends
The dates people remember you for.
- Birthdays
- Anniversaries
- Mother's and Father's Day
- Wedding RSVPs
- Gift shipping cut-offs
A second memory for dates and routines
Add it once and stop carrying it in your head. We nudge you early enough to act, and again at the moment it matters.
Too important for an inbox? Choose a phone call and we read it out loud.
How it works

A name and a date. Or start from a template.

Early, closer, then on the day itself. You set the timing for each one.

One tap. Repeating ones roll over to next time.
Made for real life
The big renewals, the small things that matter to someone, and the routines in between. Start from a template or type your own.
The dates people remember you for.
Keep the house and the lease in order.
Fines and surprises are expensive.
Small things that are easy to put off.
Stop paying for what you forgot.
A household's worth of dates.
They can't remind you themselves.
Credentials and deadlines that count.
Something else? Anything with a date or a time works. Create a free account
See it
What else it does

School pickup at 3 PM. Vitamins at 8. Email or a phone call.

No app to install.

Cards or a calendar. Also syncs to Google, Apple and Outlook.
Miss it and we ring again a few minutes later. You pick the hours we may call, so it never wakes you. 5 free calls a month.
Type "passport expires next June" and the AI helper drafts it.
2FA and passkeys. No ads, no trackers. How we handle data
Pricing
Free while we get started. Paid plans come later.
Everything It Is Time does today.
For when five isn't enough.
For a household that shares deadlines.
| Feature | Free | Plus (soon) | Family (soon) |
|---|---|---|---|
| Active reminders | 5 | More | Unlimited |
| Tasks | 10 | More | Unlimited |
| AI helper | 10 a day | Higher limit | Highest limit |
| Email reminders, templates, repeats | Yes | Yes | Yes |
| Phone-call alerts | 5 a month | More calls | More calls |
| Text messages | – | Yes | Yes |
| Custom schedule per reminder | – | Yes | Yes |
| Attachments (PDF, scans) | – | Yes | Yes |
| Quiet hours, longer history | – | Yes | Yes |
| Shared reminders and a backup person | – | – | Yes |
| Forward an email to add a reminder | – | – | Yes |
| 2FA, passkeys, data download | Yes | Yes | Yes |
Paid plans are still being built, so Free is all there is for now. When they open, free accounts keep what they have.
Questions
Yes. Up to 5 active reminders, no credit card. Paid plans with more room are planned, and free accounts keep what they have.
Deadline emails arrive at 10:00 AM in your timezone. New ones start with 60, 14 and 3 days before, and the day itself, and you can change that for each one. Daily tasks arrive at the time you set.
Your email, timezone, and what you type into a reminder. Please don't enter passport, license or policy numbers. You never need to. Our privacy page has the details.
Mark it done or delete it. Anything still to come is cancelled. You can also delete your whole account in Settings.
No app to install. It Is Time is a website that works on your phone, tablet or computer.
Add your first deadline in under a minute. It's free.